Chris Aruffo may not have planned to be a publisher, but somehow he managed to accomplish something that others couldn’t. In just a few years he published the full run of V.T. Hamlin’s Alley Oop dailies as well as Dave Graue’s run. More than that, he made the series affordable and used pristine source material for best possible rendering of this beautifully designed strip. Chris sat down with me recently to reflect on that experience. We discuss his history with Alley Oop, locating good sources, why this series comes in so many different dimensions, and can reprinting old comics make business sense? But with this interview we launch a series of interviews with reprint publishers where we brainstrom ways that 20th Century comic strips can be made relevant and inspiring to the next generations of comics fans and creators.
Continue readingTag Archives: 1940s
Advertising Decency: The Cartoon War on Hate
Hate is an easy sell. In the marketplace of hearts and minds, intolerance, grievance, anger are some of the most compelling product features of any cause or candidate that is new to the political shelves. Likewise, simple, high aspirations tend to market more easily. See “Hope and Change.” Appealing to base instincts or ambition and aspiration is Marketing 101 in America’s cultural economy.
Continue readingBook Review: From Distressed Damsels to Dauntless Dames
Comic strip history fans should run, not walk, to grab the one indispensable reprint project of this holiday book season, Trina Robbins and Pete Maresca’s Dauntless Dames: High-Heeled Heroes of the Comics (Fantagraphics/Sunday Press, $100). And I don’t mean “indispensable” as a blurb-able critical throwaway, either. The female characters and creators reprinted here from the 1930s and 40s have been “dispensable” in too many histories of the newspaper comic. The central value of this volume is the smart editorial decision Trina and Peter have made here: surfacing strips and artists who have been underserved by the standard anthologies and reprint series. Whether it is Frank Godwin’s pioneering adventuress Connie or Neysa McMein and Alicia Patterson’s Deathless Deer, Bob Oksner and Jerry Albert’s Miss Cairo Jones or Jackie Ormes’ Torchy Brown Heartbeats, the editors have not only featured previously un-reprinted and forgotten material. We get here substantial continuities from each strip that allows a much deeper appreciation for each strip’s character interactions and story arcs than we get from typical anthology samples. You are in the hands of two masters here. Trina has single-handedly championed the history of women comics creators in a number of previous historical and reprint works. And the longtime editor and founder of The Sunday Press, Peter is not only a walking library of comic strip history, but a sensitive curator and restorer. As a book, Dauntless Dames has the same qualities as the heroines it reprints: at once brainy and drop dead gorgeous.
Continue readingThe Grumbling American: Jimmy Hatlo’s Benign Hell
Jimmy Hatlo’s They’ll Do It Every Time (1929-2008) was as long-lived and beloved as it was throughly benign. To be fair, this single-panel museum of petty grievance had banality baked into its title and premise. The actual identity of the “they” is kept usefully loose enough to encompass an “other” of our choosing, but most likely all of humanity but us. And their “doing it every time” is by definition rote and predictable. But of course it is the aching familiarity of Hatlo’s observations that gave the strip purchase. Widely praised for poking at the small hypocrisies, human foibles, bombast of everyday existence, the strip had a special populist appeal. Hatlo was inspired by readers who submitted ideas and got daily credit with a “tip of the Hatlo hat” and even their name and street address for millions to see. Indeed, that was a vastly different era when it came to personally identifiable information. And yet, not so ancient. We can see in They’ll Do It Every Time predecessors of both user-generated content (UGC) and observational humor.
Continue reading
Campbell’s Cuties: Wartime Women Had Their Moment
The role of WWII in the history of women, equality and feminism in America is widely known and usually mythologized in Rosie the Riveter tales. With many men abroad, women filled roles in industry and management that typically had been denied them. According to the thumbnail version, newly empowered women suffered a kind of cultural whiplash with the post-war return of men to the States. Industry, government and pop culture generally actively discouraged women from enjoying their newfound role outside of the home in range of unseemly ways.
Continue readingQueer-Coding A La 1948: Buz Sawyer Flexes His Pecs
The sublimations of the American comic strip are legion. Whether it is the unbridled eroticism of Flash Gordon or the beefcake of Prince Valiant, the kinkiness of The Phantom or the stripteasing of Terry and the Pirates, the most “innocent” of modern American mass media contained many quiet erotic sub-texts for horny readers across ages and sexes. Case in point, Buz Sawyer in the 1940s. I have no idea what was going on with Buz’s artist Roy Crane and writer Edwin Granberry in the 1947-48 years, but the strip seemed a bit obsessed with gender-bending, sexual stereotypes and masculine identity across storylines in those years. In two adjoined episodes, our two-fisted hero deals with the barely-veiled advances of an effeminate gun-runner and sexual harassment at the hands of a masculinized female Frontier executive. This is one of those many cases where the most reserved and adolescent of modern media, the family newspaper strip, traded in suggestive imagery and innuendo that would never pass muster in other media of the day.
Continue readingRoy Crane: Shades of Genius
Roy Crane doesn’t seem to garner the kind of reverence held for fellow adventurists like Milton Caniff and Alex Raymond, even though he pioneered the genre in Wash Tubbs and Capt. Easy. Perhaps it is that he lacks their sobriety. After all, Crane evolved the first globe-trotting comic strip adventure out of a gag strip about the big-footed, pie-eyed and bumbling Tubbs. But when he sent Wash on treasure hunts and international treks into exotic pre-modern cultures he kept one foot in cartoonishness style and the other in well-researched, precisely rendered settings, action and suspense. It was a light realism, with clean lines, softly outlined figures, often set in much more realistic panoramic backgrounds. This was not the photo-realist dry-brushing and feathering of Raymond, nor the brooding chiaroscuro of Caniff.
Continue reading








