MAD Looks at Politicized Comics: 1969

By the 1960s American newspaper comics had gained a deserved reputation as generally banal and innocuous pop culture, prime targets for satire. In April 1969 MAD Magazine took aim at the generally apolitical nature of most strips by imagining a world where comic strips actually reflected their culture. With art by Bob Clarke and script by Frank Ridgeway, “If Comic Strips Covered the Issues of the Day” has Superman coping with air pollution, Dick Tracy adapting to police brutality concerns and Mandrake the Magician’s already-racist depiction of his assistant Lothar turned into an even more troubling notion of Black American fantasies.