MAD Looks at Politicized Comics: 1969

By the 1960s American newspaper comics had gained a deserved reputation as generally banal and innocuous pop culture, prime targets for satire. In April 1969 MAD Magazine took aim at the generally apolitical nature of most strips by imagining a world where comic strips actually reflected their culture. With art by Bob Clarke and script by Frank Ridgeway, “If Comic Strips Covered the Issues of the Day” has Superman coping with air pollution, Dick Tracy adapting to police brutality concerns and Mandrake the Magician’s already-racist depiction of his assistant Lothar turned into an even more troubling notion of Black American fantasies.

Past Tomorrows: Back to the Buck Rogers Future

The 1969 moonwalk sparked both a wider interest and new respect for the science-fiction genre and tons of reflection on the ways speculative fiction anticipated contemporary tech. References to our realizing a “Buck Rogers” future flooded the media zone, and Chelsea House published in late ’69 one of the earliest oversized reprints of classic comics, The Collected Works of Buck Rogers in the 25th Century, introduced by Ray Bradbury writing about “Buck Rogers in Apollo Year 1.”

I was age 11 at the time, and had my own fleeting dalliance with sci-fi that drew me to this Chelsea volume at the local library and helped start a much deeper, longer love affair with newspaper comic strips. But an unusual source of comics fandom came into my house at the same time – a trade advertisement for high quality paper stock from the Warren Paper company. Some background. My father was a commercial artist with his own small ad agency in Northern New Jersey. We received at the home office a ton of trade magazines and ads. The S.D. Warren Paper Company promotions were far and away the smartest, most alluring trade marketing I have seen, then or since. To demo the print effect of their premium paper stocks, they created these lush, deeply researched pieces of content marketing that dug into topics like magic or the history of the circus, etc. I recently came upon the one Warren promote that remains etched in my memory – the 1970 celebration of how the Buck Rogers strip imagined accurately the gadgetry and transformative technology of the future.

The one-piece fold-out opened first onto that gorgeous splash above, with the classic Dick Calkins portrait of Buck in mid battle. These are the kinds of magnified newspaper comics images that helped the 12-year-old me into a love of the form. The line art of Calkns, Chester Gould, Will Eisner are among the first classic artists to captivate me. The art style of Buck Rogers felt at once primitive and technical. Calkins did not have a strong of perspective or even anatomy. Most of his figure positions look stiff rather than dynamic. And yet he brought to ray guns and flying ships a dreamy precision that made them live, perhaps even more than his humans.

The Warren promo folds out above to a panorama of comparing old Rogers panels to modern innovations like instant cameras, jet packs, surveillance satellites, monorails and more.

This wonderful look back to how the past imagined its future was all in the service of showing off S.D. Warren’s “Lustro Offset Enamel” paper stock, a product name that itself sounded a bit like a cartoon invention. Still, you can’t argue with a content marketing campaign so well done that an 11-year-old remembers it fondly 50 years later.

Dick Tracy 1932: The Glorious Weirdness of Chester Gould

Chester Gould’s imagination was as relentless as it was strange and even strangely mundane. His four decade run of Dick Tracy was distinguished by his signature villain grotesques, striking graphic violence and often arch-conservative politics. Reviewing Tracy’s first year of strips lately, I was struck by a few scenes that both veered from the strip’s eventual form but also practiced many of its regular notes. In the image above, for instance, Tracy pumps himself up for the coming challenge of bringing down his first major nemesis, Big Boy, and rescuing a kidnapped boy. The later Tracy would of course become a rock of resolve that wouldn’t have admitted even this kind of self-encouragement. At this point, even for Gould, Tracy is still human and not yet iconic.

And yet the two-fisted and eccentric manliness of Tracy and many of his pulp fiction counterparts was central to the character from the beginning. And Gould’s politics clearly were already set as early as 1932. Tracy was conceived as a lawman who necessarily had one foot outside police institutions. In fact, before the murder of fiancee Tess Trueheart’s father Emil, Dick was a civilian who had not yet found his calling. He swears upon Emil’s dead body that he will avenge the murder, which sets him on a quick path to becoming a leader among the “plainclothes” unit of the city police department. But his impatience with the bureaucracy is apparent in his unconventional methods and capacity for personal revenge and violence upon his villains. When he finally corners Big Boy, we get a crescendo of police brutality that stretches across several days. It ends with Tracy sending Big Boy crashing through a ships’ cabin door.

The twisted genius of Gould was in having it both ways with Tracy. He professed a deep respect for the law, and Tracy’s straight-backed uprightness was a feature of the strip’s characterization as well as it’s blocky noir style. And yet vigilante justice was meted out both by Tracy and Gould alike. Indeed, his colleagues in the force like Pat Patton and subsequent colleagues are seen as relatively timid and even feminized by their institution in a way that the indomitable masculinity of Dick is not. And the overall violence of the strip is clearly an extension of Tracy’s own vengefulness. The protracted chase of villains on the lam became a part of the Dick Tracy formula, and it was punctuated by the villain’s gruesome torture by nature along the way, often ending in grisly death. Violence for Gould always seemed to be the ultimate social purifier.

By Gould’s own admission, he often made it up as he went along, rarely knowing where his plots were headed and how he would get Tracy out of a jam. And so from its early days the plotting and devices often feel ham-handed, implausible or genuinely weird. His pursuit of Big Boy onto an ocean liner leads Tracy to knock out an innocent staffer to don his uniform and to dress in drag just to get onto the boat and get close to the kidnappers. Less tortured paths clearly are available to his characters, but Gould’s love of novel, unlikely story paths usually wins out.

By 1942, a decade after its launch, Gould’s visual signature for Tracy is fully established. His hawklike nose, perpendicular chin and straight lips are as much a statue as a figure, more chiseled from stone than drawn in ink. And in this self-portrait Gould himself sweats under Tracy’s command. He has created a caricature of law and order, authority and masculinity that would become a lodestone. Al Capp soon would mock his violence and surreal story and villainy. His love of authority and violence, impatience with countercultural trends would make him seem a relic by the end of the run. Yet, as much as Gould himself seemed a straight arrow defender of formal institutions, Dick Tracy itself was grounded in a surreal imagination that eschewed simple realism, broke violently with the propriety of the comics page and took us into very strange places.

Top 2019 Books: #7 Mickey Mouse As Adventure Hero

7. Mickey Mouse: The Greatest Adventures, by Floyd Gottfredson, Fantagraphics, $49.99.

Fantagraphics’ complete reprinting of the Floyd Gottfredson Mickey Mouse dailies has been among the most literate and richly contextualized comics history projects in recent years. This one volume color rendering of some of Mickey’s best adventures between 1930 and 1951 is a shorter, more affordable sample. Here is Mickey evolving from scrappy, spunky adventure hero of the 30s to bland suburban everyman of the 50s. Lest we forget, Mickey’s 1930 comic strip launch places him at the advance guard of adventure strips, along with Orphan Annie and Wash Tubbs and Popeye that would bring us 30s powerhouses – Dick Tracy, Terry and the Pirates, Flash Gordon et. al. Gottfredson’s penchant for putting movement, gestures, expression and urgency into every panel is matched by his and collaborators’ mastery of story pacing and suspense. While I would quibble with some of the choices (really, no Phantom Blot?), this is a great sampling across eras for those who aren’t up for buying the enture run. 


Top 2019 Books: #9 Charlie Chan

#9 Charlie Chan, 1938 (LOAC Essentials Vol. 13) by Alfred Andriola. IDW, $29.99

The LOAC Essentials series highlights a full year of classic strips that may not support a full reprint series. And it uses a uniquely narrow format that displays a strip per page for a singular reading experience.  It is an inspired imprint from The Library of American Comics that makes accessible many strips that might be lost to history. Charlie Chan had decent locked-room mystery plotting that channeled the popular novels and films. Andriola, who went on to do Kerry Drake strips for years, took his visual cues from Milton Caniff, even if he lacked the master’s rich talents. Modern sensibilities will need to excuse the daily dose of stereotypical Confucian aphorisms, though.

Here is a little bonus I found at the Charlie Chan Family Home site, which has some samples of both the dailies and Sunday strip. The first week of dailies finds Chan and “Number One Son” on the case.

Preamble to the Yellow Kid

Familiar to all comic strip mavens, the massive Yellow Kid newspaper pages were stunning tableaux of late 19th Century urban immigrant life. But R.F. Outcault was himself inspired by predecessors. Bill Blackbeard, the dean of comic strip history and preservation, begins his great 1995 celebration of the Yellow Kid reminding us how Outcault was echoing Michael Angelo Woolf’s (1837-1899) well-regarded panels for Life, Truth and other magazines of the day. Woolf was a pioneer illustrator of Irish emigres, labeled in his obituary a “tenement artist.” He pioneered the light comic take on alleyway waifs, riffing on their childhood renditions of adult behavior. Just as Outcault depicted his Hogan’s Alley population preparing for political conventions, hosting beauty pageants and mimicking “The Greatest Show on Earth,” Woolf depicted his children having discussions of fashion, hosting union meetings and free balls.

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